Target Audience Profile

My magazine is aimed at female readers aged 17 to 25. Young women who are educated, smart but who also like to look good. Women who want to succeed in life but who also want to have a good time and enjoy their youth years.

These readers are independent who work / study hard to do their best. They speak their mind and follow the latest fashion trends. They like to learn and try new things. They are also females who would like to fulfill the life bucket list, and live life to the fullest.

They are fashionable and confident in their appearance. Adding on they only wear trends that suit their personality and who wear accessories to be fierce and to stand out in the crowd. Also, they are people who love new technology and are keen to own every latest piece of technology such as 'iPhone', 'iPads. ' 

They also love social networks such as Facebook, Twitter and Whatsapp to be well connected and to chat with their friends.

The readers are active, who think positive and aim to always have a healthy body. They jog at least five times a week in the morning and they go to the gym mostly every day around 8 pm, to stay in shape. They love organic products and follow a balanced diet. They love fruits such as strawberries, blueberries and raspberries. Once and again they make homemade facial masks to keen skin healthy and clean.

On the other hand they go out with friends for drinks and also hit the nightclubs such as Pacha and go out to places Sol and Gran Via   Gran Via is at the centre os Madrid with all the high street shops such as Zara, Topshop, Pull and Bear and Mango etc. Where as Sol is also in the middle of Madrid and its where all the bars, restuarants and some nightclubs are located. Weekly they watch drama programmers, especially ´Gossip Girl´ and ´Desperate Housewives. The readers also watch reality shows such as ´Keeping up with the Kardashians.´

Music is a major part of their life; they listen to it throughout such long hours each day where it reaches thex point where music become a part of them. They like to be updated with all the new hits, and use ´Spotify´ as an easy source to be able to always be updated with all the new songs and albums. My magazine readers like to listen to artist such as Lana Del Rey, Adele, Beyoncé, Ed Sheeran, Macklemore and Calvin Harris. They feel inspired with their talents and get motivation from it. They enjoy attending music festivals and occasionally attending concerts.

The cinema is one of their main sources of entertainment and they enjoy romantic comedies and thrillers. Reading magazines is another sources of entertainment, they enjoy reading lifestyle magazines like Cosmo, and fashion magazines such as Vogue and Teen Vogue.